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Branding, Activations/Events, Trade Campaigns, Campaign Ideation, Art Direction, Event Production, Promotional Materials, Communication Design, Social Media
Designed promotional materials that stayed true to SpongeBob’s iconic style while highlighting the new elements introduced in the movie. The campaign balanced nostalgia to appeal to parents who grew up with SpongeBob with a fun, kid-friendly approach for a new generation. It was created for a wide range of platforms and mediums to ensure broad reach and engagement.
Social Media posts for the ViacomCBS Social platforms. Engagement increase by 54%.
Involved in
Concepting \ Designing \ Location Scouting
Production \ Content Creation
Storyboards outlining the designs for animated promotional spots for Netflix’s Maniac and To All the Boys I’ve Loved Before.
A collection of illustrations and images created for various sections of Paramount's editorial content.